Design outside the box

As a pupil of product design, we often look to the world famous creators and contemplate what makes an idea achieve greatness. Is it how many people like it? How many people can afford it? How much aid is provided to the task at hand?

It often tends towards design items such as an Eames chair, considered an icon and piece of history. Value drives price and items such as these are not for the faint of heart to afford.

I am of the mind that the more people that can physically enjoy a product (such as a free object like a public bench), the more universal and powerful effect it may have on society.

A perfect example of a designer who recognizes this is Michael Graves. The world over knows his Tea Kettle for Alessi. But fine craftsmanship does not directly mean a higher price tag. Graves' product lines for Target were just as successful, if not more so. When more people can afford to experience designed items rather than produced ones, I believe a new dialogue is encouraged. Great designs in my opinion are therefore ones that are enjoyed, not a piece to be marveled at behind glass. It is something you can get your hands on and discover.